I care about your brand like it’s my own, and nothing is too crazy.
Helping brands find their voice, stand out, and build genuine connections with their audience.
Experience
I’m a brand consultant and designer with 17+ years of experience working across industries, business sizes, and time zones. From strategy to execution, I help businesses figure out who they are, what makes them matter, and how to express that. I approach this with a mix of strategy, creativity, and honest insight to ensure every brand has meaning and impact.
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Branding has many aspects, both seen and unseen, online and offline. That’s why I work together with a team of talented full-time freelancers, each bringing their own unique expertise to the table. Together, we create a powerful, collaborative force that strengthens and refines every aspect of brands, ensuring it connects and grows in today’s fast-moving world.
Brand strategy
This is the starting point. Together, we define what your brand stands for, who it’s speaking to, and how it should show up in the world. It’s not about visuals (yet), it’s about clarity, positioning, and purpose.
- Naming & Tagline Creation
- Brand Purpose, Vision & Values
- Brand Personality & Tone of Voice
- Messaging & Storytelling
- Brand Audit & Assessment
- Market & Competitor Research
- Brand Positioning
- Target Audience Analysis
Visual identity
Once the strategy is clear, we bring it to life visually, creating an identity that’s instantly recognisable and emotionally resonant, and unmistakably you.
- Logo Design
- Color Palette & Typography
- Imagery & Iconography
- Graphic Elements & Patterns
- Brand Style Guide
- Collateral Design
- UX/UI Design
- Brand Audit (Visual)
Digital brand
A brand has to live beyond the logo. It needs to show up consistently across your website, social channels, email, and every other digital touchpoint, always feeling aligned and intentional.
- Website Design & Development
- Social Media Branding
- Content Strategy
- Email & Digital Templates
- User-Generated Content (UGC) Strategy